STRETCHYOURSELF
  • Transform Your Life
    • RESULTS COACHING
    • STRETCHYOURSELF CHALLENGE
    • Career Coaching
  • ASK RON ANYTHING
    • Client Success
  • SPEAKING
    • SPEAKING TOPICS
  • WHY BOOK RON?
  • STORE
  • BLOG
    • Free.99 Resources >
      • Newsletter & Video Archive
  • Contact Us

 

Turn Prospects into Customers Overnight!

10/14/2014

Comments

 
Picture
Today I’d like to talk about how to turn prospects into customers and retain them for future marketing.  

While, your marketing is doing its job, you need to be working on turning those prospects into customers. There are a few key ways to draw them in and seal the deal.  You need to be:
  • Inviting
  • Informative
  • Enjoyable
The biggest fear of most new customers is the dread buyer’s remorse. You want to avoid this at all costs and this should be mitigated if you've provided a quality product/service that delivers on the marketing claims you've made.

However, this can still occur. There are two ways to deal with this:
  • Offer to refund money-no questions asked
  • Offer a bonus they can keep even if they return the product
These offers alone will also mitigate buyer’s remorse because the customer will trust you more, just for offering these things.

There are number of other ways to turn a prospect into a customer:
  1. Offer a special price as an opportunity for you to test the market.
  2. Offer a lower price with the reason of pushing inventory to pay a tax bill, for your kid’s' braces, or another tangible reason. Customers love that this makes you feel so much more human.
  3. Offer a referral incentive.
  4. Offer a smaller, more inexpensive product first to build trust.
  5. Offer package deals.
  6. Offer to charge less for their first purchase if they become a repeat customer.
  7. Offer extra incentives-longer warranties, free bonuses if ordered by a set date.
  8. Offer financing options, if applicable.
  9. Offer a bonus if they pay in full.
  10. Offer special packaging or delivery.
  11. Offer “name your own price” incentives.
  12. Offer comparative data or other comparison tools.
  13. Offer a trade-up or upgrade to something they already have.
  14. Offer additional, educational information to help them make the decision.
The options really are as limitless as you make it. You can use these or other ideas to find what works the best for your business, products/service and target market. Remember this…

“By making it inviting, easy, informative, non-threatening, educational, inspiring and fun to do business with you, you’ll loft your company above the competition.” Jay Abraham

Need help with figuring out the best strategy for converting prospects into customers? Our complimentary business assessment gives you exclusive access to the STRETCHYOURSELF resources and tools, along with information from some of the greatest marketing minds on Earth.

Thanks, and I look forward to connecting with you!

Comments
    Picture

    Purchase STRETCHYOURSELF


    CONNECT with the STRETCHYOURSELF Community and get INSPIRED with some of the best material, webinars, and workshops to bring the value you deserve in your relationships in business and life! 
    SY COMMUNITY
    Listen to Audios from STRETCHYOURSELF
    Picture

    Picture
    Contributing Writer for the STRETCHYOURSELF Community
    Picture
    Contributing Writer
    Picture
    Contributing Writer

    Archives

    April 2019
    October 2018
    November 2017
    October 2017
    September 2017
    May 2017
    April 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    July 2016
    June 2016
    May 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014


    Categories

    All
    Branding Brand
    Business Development
    Business Growth
    Business Planning
    Client Management
    Customer Relationships
    Marketing
    Personal Development
    Relationship
    Ron Broussard
    Sales Management
    Strategic Brand Management
    Strategic Marketing
    Stretchyourself
    Stretch Yourself Business Academy

    RSS Feed

    Ron Broussard

    Promote Your Page Too
    View my profile on LinkedIn
    What's standing between you and success?

our services

Consulting
Coaching
Speaking

Entheos Consulting Group, LLC

About Us
Contact US
Our Blog
Site Map & Privacy Policy
Picture
Copyright   2018 Entheos Consulting Group       (678) 743 1861       info@stretchyourself.org
  • Transform Your Life
    • RESULTS COACHING
    • STRETCHYOURSELF CHALLENGE
    • Career Coaching
  • ASK RON ANYTHING
    • Client Success
  • SPEAKING
    • SPEAKING TOPICS
  • WHY BOOK RON?
  • STORE
  • BLOG
    • Free.99 Resources >
      • Newsletter & Video Archive
  • Contact Us